KomodoPR PR london agency

It’s hard to imagine a world without social media. The modern world strives to make everyday tasks that little bit easier, and seemingly this applies to socialising too.

It is now easy to stay up to date on the goings-on of friends and family without having to get up and leave the house. As a student beginning University, I know the importance of keeping my finger on the social pulse through sites like these. However, I was recently made aware of the danger of revealing too much over sites like Facebook and Bebo.

It’s a well known fact that many businesses scan the web for information about perspective employees, and the line between appropriate and inappropriate is thin, if not transparent. Everyone enjoys sharing photos, but it is difficult to know what could potentially turn an employer off. From one angle, you want to show your fun and sociable side online, letting loved ones know what’s going on in your life. From another, pictures of raucous nights out could seriously damage a professional’s opinion of you.

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Yesterday, Katie Price announced her next plans to expand her ‘pricey’ empire. Her next conquest is to launch her own publication, ‘Katie’, entirely about herself. She has declared that she has personally had full control over her mag, down to selecting all images and writing all features. Some may question how riveting her columns are set to be, a hazardous guess; perfume, celebrity gossip, fake tan, horses and hair extensions?

‘Pricey’ being the operative word, Katie has not only built up a name for herself, but also an entire empire. With a string of £1million deals, everything this girl has done really has been for a price. Rumours suggest a £30million worth, so how will her publication benefit her financially aside from complete narcissism, one wonders.

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Last week, the latest ABC figures were released, revealing circulation figures for the consumer magazine sector. While the publishing industry has been racing to ‘digitise’ their magazine titles, the ABCs paint an interesting picture about the current state of play. Joe McDonagh, Komodo’s intern from Manchester Metropolitan, takes a closer look.

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