Microgaming, the world’s largest provider of online gaming software, was undergoing a major rebrand and asked if we could help them communicate the consolidation of all brands under one umbrella and elevate them to their rightful position within the gaming press.
We gave Microgaming the voice of a leader, utlising all the fantastic news that they had and sharing it far and wide across the industry.
The results spoke for themselves with coverage achieved in all target publications constantly for over three years running.
Click on the slideshow below to see what we did (best viewed in Full Screen mode).
Microgaming Web Case Study
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Microgaming