Komodo launches emails from beyond the grave
Last Messages Club was a client with a heaven-sent story, the kind of client that PR companies dream about. Their service allows people to send posthumous messages to loved ones (you can find out more about them here). After launching them with an exclusive article on the front page of the Sunday Times more (followed by plenty of online PR), coverage went ballistic – BBC Radio 4, Five Live, Daily Mail, FT and much. Here’s a feature that ITN produced about them.
acey back to our screens; cause campaigns powered by social media have become a favourite tactic for the PR world to ‘close the loop’ on brand campaigns.
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Foursquare…in a nutshell
Posted by Lucy February 1 2010 02:08pm